Let’s talk affiliate revenue—because if you’re not building strategic partnerships into your brand, you’re leaving equity on the table and impact on mute.

Affiliate revenue isn’t just about signing up for some referral link and hoping it pops. When done right, it’s a brand growth engine. It allows you to build a network around your products or services that works for you 24/7—without overhead, without logistics, and without added labor.

For Service Providers:

If you're a coach or consultant, you already have tools you recommend—email platforms, CRMs, scheduling tools, design software. What if each of those links paid you $20, $50, or $100 per user, per month? That’s not side income—that’s scale. You can build affiliate partnerships with companies like Kajabi, HoneyBook, Thinkific, or ConvertKit. But don’t stop there—create tutorials around those tools. Make your brand the bridge. Offer bonus content to people who sign up through your link. Make your affiliate offers feel like part of your core transformation.

For E-Commerce Brands:

Let’s say you run a skincare brand. You can partner with facial steamer brands, jade roller vendors, or even wellness apps. Beauty brands should be building curated "Routines I Love" pages featuring partner products. Clothing brands? Partner with shoe designers, fashion stylists, closet organizers. Food brands? Collaborate with kitchenware brands, fitness apps, or even health tracker tools. Your customer already trusts your taste—let them trust your partners too.

Your affiliate play needs one thing: curation. No random link sharing. You’re building a portfolio. A digital shelf of trust. The more intentional your affiliate ecosystem, the more your audience will rely on you to help them buy better. That’s power.